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Ecommerce Development for Taking Full Advantage of the Internet

Here, at 18th Technology, we realise how important ecommerce development is for a business. After all, it can can increase the conversion rate or make the business look like a needle in a haystack, if the e-store is hard to find. With our services, however, your store is a success because we follow an approach different than that of other ecommerce developers. We look beyond the obvious and work on:

  • Product management
  • Sales tracking management
  • Payment gateway integration
  • Tax and shipping management
  • Customer data management

Other USPs of Our Development Services

Easy navigation

When we get down to ecommerce website development, we make sure that the visitors are able to find their way around. We know that if they have a hard time looking for the products and services you offer, they may abandon the site then and there. In fact, we develop the site in such a way that the 10-second rule doesn’t get violated at any cost. We want you to turn them into customers, and not lose them because of poor navigation.

Did you know?

If the visitors don’t like what they get to see in 10 seconds of their visit, they won’t stay any longer.

Simple design

We are of the opinion that one of the biggest mistakes that ecommerce web development companies in India make is that they come up with an extravagant design for your site. While it does look good, no doubt, any such design may overpower your products and services. And if that happens, the visitors may not be able to focus. There goes your conversion rate!

Call us on +91 0120-4107133 to know how we manage to create an exceptionally attractive design, while keeping it simple.

Easy checkouts

If there’s one thing that differentiates an ecommerce site from its informational counterpart, it’s the former’s purpose. Ecommerce development is supposed to bring more customers your way, right? But what if the visitors are not able to add items to their cart or have no clue how to checkout and pay? Would they still turn into customers? Chances are that they won’t. And even worse, your shopping cart abandonment rate may increase.

Don’t worry. You have us, the ecommerce website development experts. We can help bring the SCA rate down by allowing your visitors to shop for your products without compelling them to register.


We make sure that the visitors have a favourable impression of you. For this, we make your most popular products feature on the home page. This move grabs the visitors’ attention and they believe that you have some really good products to offer. If you are a start-up, we sit with you and try to determine which of your products may sell more than others. The very same products are shown to your visitors, not that the others are not included in the product portfolio, but we shift the focus to those that may become more popular over time.

Video marketing

We include videos, wherever possible, taking ecommerce development in India to a whole new level; not many other companies do that. The videos help the visitors in making informed decisions because they get to take a closer look, without having to walk into a brick and mortar store.

Think it’s time for you to go viral with your products? Call us on +91 0120-4107133 and ask about the different packages we have for you. Or send us a mail at, citing your ecommerce development requirements.